Organizing and Implementing Inward and Outward Investment Promotion Missions

Course description


This course, aimed at professionals working in Investment Promotion Agencies (IPAs), is designed to teach the fundamentals of preparing for and delivering both inward and outward investment promotion missions.

The course begins with an overview of the structure of an investment promotion mission, placing particular focus on articulating the mission's purpose, objectives and outputs. 

It then moves on to detail a mission's 5-stage lifecycle, and explains how to apply a variety project tools and perspectives to a set project management methodology (RASCI) to ensure efficient mission planning and management.

Finally, it concludes by looking at best practices for mission monitoring and measurement, not just in terms of its follow-up, but throughout its lifecycle.

After completing this course, participants will be able to:

Articulate a mission's purpose, objectives, and outputs;
Use a set project management methodology and appropriate tools to prepare for a mission; and
Assess the best way of monitoring a mission's progress throughout its lifecycle.


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Participants who meet the course requirements will receive a Certificate of Completion issued in electronic format.


Module 1
The Importance of a structured approach [L481]
Module 2
Applying Project Management Methodology, Tools and Perspectives to Prepare for Missions [L482]
Module 3
Monitoring, Measurement and Best Practice when Preparing for Missions [L483]
Case Study Exercise (C096)
Certificate of Achievement
Organizing and Implementing Inward and Outward Investment Promotion Missions Login to Sign Up
Course Language
English ‎(en)‎
Next start date
9, September 2024
Time required
4 hours over 2 weeks
Course fee
Free of charge
Course access
Open for enrolment
Tutor Information

Ms. Ann Penistan

investment missions promotion trade negotiations policymakers