Competitive Intelligence
Course description
COURSE DESCRIPTION:
This course defines economic intelligence in its various dimensions (monitoring, information security and influence actions) and presents methods and best practices. It explains, in particular, how to set up a complete monitoring system, including defining monitoring themes, production of deliverables, and devising and capitalizing news collection systems.
After completing this course, participants will be able to:
NOTE:
COURSE CERTIFICATION
COURSE STRUCTURE
Lecture 1
Introduction (L071)
Lecture 2
Business Monitoring (L072)
Lecture 3
Monitoring Platform (L073)
Lecture 4
Information Capitalisation (L074)
Lecture 5
Information Analysis (L075)
Lecture 6
Influence (L076)
Lecture 7
Risk Management (L081)
Case Study Exercise (C092)
Certificate of Achievement
- Tutor: Benoît Maille