Competitive Intelligence

Course description

COURSE DESCRIPTION:

This course defines economic intelligence in its various dimensions (monitoring, information security and influence actions) and presents methods and best practices. It explains, in particular, how to set up a complete monitoring system, including defining monitoring themes, production of deliverables, and devising and capitalizing news collection systems.

After completing this course, participants will be able to:

Understand the issues of different aspects of economic intelligence; and
Implement economic intelligence approaches in their company or institution.

NOTE:

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COURSE CERTIFICATION

Participants who meet the course requirements will receive a Certificate of Completion issued in electronic format.

COURSE STRUCTURE

Lecture 1
Introduction (L071)
Lecture 2
Business Monitoring (L072)
Lecture 3
Monitoring Platform (L073)
Lecture 4
Information Capitalisation (L074)
Lecture 5
Information Analysis (L075)
Lecture 6
Influence (L076)
Lecture 7
Risk Management (L081)
Case Study Exercise (C092)
Certificate of Achievement
Competitive Intelligence Login to Sign Up
Course Language
English ‎(en)‎
Next start date
To be announced...
Time required
6 hours over 3 weeks
Course fee
Free of charge
Course access
Open for enrolment
Tutor Information

Benoît Maille

YOU WILL BE LEARNING
competitiveness strenghten business support organizations export development competitive intelligence risk management