E-Commerce for your B2B Business

Course description

This course introduces participants to the opportunities and challenges of becoming involved in B2B e-commerce. It begins with a description of the various reasons why a B2B business might choose to start selling online, before moving on to compare the different channels that it could use to do so.

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After completing this course, participants will be able to:

Understand what is meant by B2B e-Commerce;
Grasp the different options available to you to open a B2B e-Commerce channel; and
Determine a range of digital marketing methods and audiences for your B2B e-commerce project.

NOTE:

We recommend using the latest version of the Chrome or Safari browsers to ensure an optimal experience viewing the lectures.

COURSE CERTIFICATION

Participants who meet the course requirements will receive a Certificate of Completion issued in electronic format.

COURSE STRUCTURE

Module 1:
The Opportunity [L375]
Module 2:
B2B Channels - Which is the One for You? [L376]
Module 3:
Making Your eCommerce Activity Successful [L377]
Case Study Exercise [C090]:
Certificate of Achievement:
E-Commerce for your B2B Business Login to Sign Up
Course Language
English ‎(en)‎
Next start date
6, February 2023
Time required
4 hours over 2 weeks
Course type
Online/Internet Based
Course fee
Free of charge
Course access
Open for enrolment
Tutor Information

Annabel Sykes

YOU WILL BE LEARNING
e-commerce business business management b2b digital trade and e-commerce