How can prospective exporters go about selecting markets to which they would like to export? This module provides an answer in the form of the 4-filter market selection approach, which consists in gradually filtering out potential...
14-NOV-2019 | ENGLISHBusinesses can’t sell to customers unless they can actually reach them. Thus, as this module details, SMEs, and particularly exporting SMEs, need to establish a clear distribution strategy and operate it along appropriate distri...
14-NOV-2019 | ENGLISHThis module introduces basic export packaging and labelling techniques, both in terms of import country and buyer requirements. It concludes by providing participants with suggested sources to obtain more detailed information base...
14-NOV-2019 | ENGLISHIn order, not just to export, but simply to be successful in their domestic environments, SMEs must be competitive. Thus, this module introduces the three dimensions of competitiveness and details the various factors that go into ...
13-NOV-2019 | ENGLISHBusinesses need strategies to be successful. In this module, participants will be introduced to the various elements of designing an effective strategy, from market segmentation, to targeting and positioning and the creation of a ...
13-NOV-2019 | ENGLISHIt can perhaps be surprising to learn that many enterprises have trouble defining exactly what it is that they are doing. While, on first glance, a company’s business might seem obvious, further exploration inevitably ...
13-NOV-2019 | ENGLISHA lot can go wrong if an enterprise tries to export without being ready. Thus, this module focuses on introducing and defining the concept of “export readiness,” in order to give tools to SMEs to evaluate their level of prepar...
13-NOV-2019 | ENGLISHThis module introduces the concept of “global value chains” (GVCs), and the benefits that SMEs can gain from participating in them. To this effect, it outlines various ways in which enterprises can add “value” to a GVC in ...
13-NOV-2019 | ENGLISH
This course gives aspiring young entrepreneurs a clear understanding of the path of entrepreneurship, the risks and rewards of being an entrepreneur, as well as the business start-up process. Young&...
30-OCT-2019 | ENGLISH
The purpose of this course is to consider the viability of "going international." It introduces participants to the major characteristics of international trade, describes the features of international customers and hi...
25-JUL-2019 | ENGLISHMeet Louise Le Gat, the first coach on the programme and who was part of the team that developed the concept of Sustainable You.
3-JUL-2019 | ENGLISHIn this first module, you will be introduced to your trainer, Louise Le Gat, and explore what Accelerate2030’s Sustainable You approach is really about. You will be guided through a reflection exercise on what success mean...
2-JUL-2019 | ENGLISHThis module with explain and have you reflect on the 4 pillars of Sustainable You: Lead yourselfLead your peopleLead your team Lead your organization...
4-JUL-2019 | ENGLISH