The "Lebanon - E-commerce for women-led businesses" project aims to use e-commerce as a means to alleviate some of the constraints that women entrepreneurs in Lebanon face. Its goal is to help Lebanese women entrepreneurs to market their products through e-commerce while training e-commerce advisers to provide face-to-face personalized consulting services to women entrepreneurs. 

For women's businesses being smaller than men's and less internationalized, e-commerce can potentially provide an opportunity to facilitate female SMEs' access to markets. COVID-19-related business closures challenge traditional retail business models, and e-commerce offers a way to maintain or even increase sales and market reach for struggling businesses.

This project is funded by the "Women Entrepreneurs Finance Initiative" of the World Bank and implemented by the International Trade Center, Investment Development Authority of Lebanon (IDAL) and Flat6Labs Beirut.