Helping SMEs Generate Export Business
Course description
COURSE DESCRIPTION:
This course introduces techniques that are used for successful international business generation, in both face-to-face and virtual/remote environments. Each environment is described in terms of its characteristics, pros and cons, challenges, as well as the factors that determine respective comparative advantages.
It also teaches the basics of market access for goods, covering tariffs and non-tariff measures. Participants will acquire crucial concepts and terminology and perform practical exercises to learn how to use ITC's Market Access Map tool, which provides detailed up-to-date market access information for more than 200 countries and territories.
After completing this course, participants will be able to:
NOTE:
COURSE CERTIFICATION
COURSE STRUCTURE
Lecture 1
Face to Face Business Generation (L028)
Lecture 2
Virtual Business Generation (L029)
Case Study Exercise (C025)
Preparing for business generation
Certificate of Achievement
- Tutor: Ms. Ann Penistan