• Página Principal
  • Ayuda
  • Iniciar sesión
Saltar a contenido principal
Página Principal
 Página Principal
Ayuda Contactenos
  • Iniciar sesión
    • ¿Olvidó su nombre de usuario o contraseña?
  • Crear una nueva cuenta
Ruta a la página
  • Página Principal / ►
  • Cursos / ►
  • ITC SME Trade Academy / ►
  • Cursos en Español / ►
  • Creación de un Servicio de Información Comercial / ►
  • Resumen
Creación de un Servicio de Información Comercial
Creación de un Servicio de Información Comercial

Este curso presenta los principios y buenas prácticas de diseño y gestión de servicios de información comercial. Conceptualiza también los servicios de información orientados al sector empresarial a manera de optimizar la toma de decisiones en la actividad exportadora.

DESCRIPCIÓN DEL CURSO

Este curso presenta los principios y buenas prácticas de diseño y gestión de servicios de información comercial. Conceptualiza también los servicios de información orientados al sector empresarial a manera de optimizar la toma de decisiones en la actividad exportadora.

Al terminar el curso, los participantes podrán:

  • Comprender los criterios necesarios para seleccionar y emplear fuentes confiables de información comercial, y
  • Diseñar una cartera de servicios de información comercial


CERTIFICACIÓN DEL CURSO

Los participantes que cumplan los requerimientos del curso recibirán un Certificado de aprobación en formato electrónico.
SESIONES
Formato del curso:
Basado en línea/internet
Idioma:
Español
Tiempo requerido:
4 horas de estudio
Siguiente fecha de inicio:
30, abril 2018
Acceso al curso:
Abierto para registro público.
Costo del curso:
Gratis

Crear una cuenta

Nombre de usuario
Contraseña
 
¿Olvidó su nombre de usuario o contraseña?  |  Crear una nueva cuenta

In order to sign up to a course, you need to be a registered user. Please enter your details to register to the NIOE Online Academy.

As part of joining the NIOE Online Academy, you will receive an activation email. You need to click on the activation link to complete the registration process. If you don't see the email, please check your spam folder.

Si ya tiene una cuenta, Haz clic aquí para iniciar sesión.

Correo electrónico
Correo (repetición)
Contraseña
Repite la contraseña
Nombre
Apellido
Estoy de acuerdo con la Condiciones del servicio y Código de honor 
INFORMACION DE TUTOR
MARTIN LOPEZ (TUTOR)

MARTIN LOPEZ (TUTOR)

ENGLISH

-------------------------

Martin Lopez has over 15 years of professional experience in trade-related technical assistance. Prior to joining ITC in 2010, he worked on designing and providing trade information and market intelligence services for exporters through CeproBol (the Bolivian Export Promotion Agency) of which he later became Executive Director. Martin holds a degree in International Trade Sciences and a post graduate degree in Business Administration. His role at ITC is to coordinate technical interventions and capacity building activities in various countries on behalf of ITC’s Trade Information Services Section.

 

ESPAÑOL

-------------------------

Martin Lopez cuenta con más de 15 años de experiencia en asistencia técnica al comercio. Antes de integrarse al ITC en 2010, se desempeñó en el campo de la promoción de exportaciones y la inteligencia de mercados en el entonces “Centro de Promoción Bolivia” (Ceprobol), hoy “Promueve Bolivia”, del cual pasó posteriormente a ser su Director Ejecutivo. Martin Lopez está especializado en distintas áreas del desarrollo exportador y de negocios internacionales. Su actual rol en el ITC es el de diseñar y coordinar intervenciones en materia de inteligencia de mercados en varios países.
COMPARTIR

Facebook
Tweet

ESTRUCTURA DEL CURSO
Clase 1: Creación de un servicio de información comercial
Clase 2: Fuentes de información comercial
Caso de Estudio 1
Clase 3: Planeación del servicio de información comercial
Caso de Estudio 2

Saltar Academy Navigation

Academy Navigation

  • Site pages

    • Dashboard

    • Contact

    • Catalog

  • Courses/Categories

    • Assessments

      • Trade Facilitation Agreement Workshop for Kurunegala

      • Trade Facilitation Agreement Workshop for Matara

      • Trade Facilitation Agreement Workshop for Jaffna

      • Trade Facilitation Agreement Workshop for Dar es Salaam

      • Trade Facilitation Agreement Workshop for Kandy

    • Cours en Français

      • L'intelligence économique

      • Aider les PME dans la création d'activité commerciale internationale

      • Comprendre le rôle des institutions d’appui au commerce

      • Enquête sur la Compétitivité des PME

      • La création d'un service d'information commerciale

      • La gestion des clients dans les institutions d'appui

      • Le plaidoyer d'affaires et la réforme de la politique commerciale

      • Travailler avec un conseiller commercial à l'étranger

    • Cursos en Español

      • La Gestión de Clientes para OACIs

      • Creación de una Estrategia de Mercadotecnia de Exportación

      • Creación de un Servicio de Información Comercial

      • Empresas Propiedad de Mujeres y Contratación

      • Introducción a la Gestión de la Cadena de Suministro

    • Entrepreneurship

      • Introduction to Business Plans

      • Social Entrepreneurship

      • Taking the Entrepreneurship Route

    • Improving Trade Support Institutions

      • Understanding the Role of Trade Support Institutions

      • Client Management for TISIs

      • Helping SMEs Generate Export Business

      • Working with Foreign Trade Representatives

      • Building a Trade Information Service

      • Adding Value to the Origin of Products Through Geographical Indications (GIs)

      • Embarking on a Lean Digital Transformation for Organisations

    • Internal ITC Courses

      • Anti-Fraud and Anti-Corruption Framework Awareness

      • Developing a Course for Online Delivery

    • Sector Development

      • Accessing Halal Markets

      • Cross-Border IT and ITES Outsourcing

      • Introduction to Exporting Coffee

      • Fashion Design for International Markets

    • Export Logistics

      • Introduction to Supply Chain Management

      • Introduction to International Transport and Logistics

    • Export Market Development

      • Considering Export Markets

      • How to Analyse Trade Flows

      • Setting up an Export Marketing Strategy

      • Export Sales and Negotiation

      • Introduction to Cross-border Contracts

      • Engaging with the Diaspora for Trade

    • Enhancing Government and Policies

      • E-Commerce for SMEs: An Introduction for Policymakers

      • Building Competitiveness in Trade in Services

      • Women and Procurement

      • Advocacy and Trade Policy Reform

    • Finance and Trade

      • Approaching Banks for Financing

      • Financing Trade in Services

    • Standards and Sustainability

      • Competitiveness Through Enterprise Sustainability

      • Introduction to Corporate Social Responsibility

      • Standards and Technical Requirements for the Leather Industry

      • Introduction to Standards and Sustainability

      • The Role of Standards in Sustainable Supply Chains

      • Meeting Standards in the Agrifood Sector

      • Standards and Certifications for IT and ITES Outsourcing

    • Surveys

      • Administering the SME Competitiveness Survey

      • Introduction to NTM Business Surveys

    • Special Sessions

      • Women and Procurement

      • Export Sales and Negotiation

      • How to Analyse Trade Flows

      • Introduction to Standards and Sustainability

      • Considering Export Markets

      • Engaging with the Diaspora for Trade

      • Setting up an Export Marketing Strategy

      • Approaching Banks for Financing

      • Introduction to Cross-border Contracts

      • Working with Foreign Trade Representatives

      • Introduction to Supply Chain Management

      • How to Analyse Trade Flows

      • Building a Trade Information Service

    • Mitreeki East Africa – India Partnership

      • Introduction to Business Plans

      • Community of Practice for Agrifood

      • Community of Practice for IT and ITES

      • Export Sales and Negotiation

      • Social Entrepreneurship

      • Community of Practice for Social Entrepreneurship

      • Fashion Design for International Markets

      • Community of Practice for Fashion Design

      • Meeting Standards in the Agrifood Sector

      • Engaging with the Diaspora for Trade

      • Standards and Certifications for the Leather Industry

      • Considering Export Markets

      • Taking the Entrepreneurship Route

      • Cross-Border IT and ITES Outsourcing

      • Standards and Certifications for IT and ITES Outsourcing

      • Setting up an Export Marketing Strategy

    • Certificate in Export Management

    Back to top
    Saltar 2017 Course Catalog

    2017 Course Catalog

    E-Learning Course Catalogue

    Click here to download an offline version of the 2017 ITC SME Trade Academy course catalog in PDF format.

    .

    SIGN UP TO THE NEWSLETTER

    If you would like to receive the latest news from the SME Trade Academy, sign up to our newsletter by clicking here.

    Saltar Watch an interview with ITC's Executive Director Ms. Arancha Gonzalez about E-learning

    Watch an interview with ITC's Executive Director Ms. Arancha Gonzalez about E-learning

    ABOUT SME TRADE ACADEMY

    Our mission is clear: we want to deliver the greatest possible benefits for our audience. This means that we are constantly striving to deliver the highest quality courses and presentation in support of trade and SME activities.   Hat

    Click here to read more »

    Saltar OUR PEDAGOGICAL APPROACH

    OUR PEDAGOGICAL APPROACH

    SME Trade Academy courses are designed, developed and delivered following a three-step pedagogical approach. These are:

    1) knowledge and understanding;

    2) analysis and application;

    3) synthesis and evaluation.

    The three steps are reflected in the learning activities employed by the courses, which include lectures for knowledge and understanding, case study exercises for analysis and application, as well as forum tasks, readiness assessments, assignments and course evaluations for synthesis and evaluation.

    Click here to read more »

    Saltar ITC Links

    ITC Links

    • ITC's Website
    • For Exporters
    • For Trade Support
    • For Policy Makers
    • By Country
    • About ITC

    • Acerca del ITC
    • Partners
    • Términos
    • Derechos de Autor
    • Opiniones de participantes
    • Glosario
    unctad link wto link