Engaging with the Diaspora for Trade

Engaging with the Diaspora for Trade

Course description

COURSE DESCRIPTION:

This course introduces participants to the various roles and motivations of the diaspora in expanding international trade with SMEs from their countries of origin, whether specifically to diaspora markets, or to wider markets in the diaspora's host country. It showcases useful ways of tapping into the diaspora for trade, and presents the most common pitfalls which SMEs should avoid when attempting to do this.

After completing this course, participants will be able to:

Recognise the value of the diaspora for trade;
Match business opportunities in the diaspora with their product or service offering; and
Evaluate different ways, risks and pitfalls of accessing diaspora markets

NOTE:

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COURSE CERTIFICATION

Participants who meet the course requirements will receive a Certificate of Completion issued in electronic format.

COURSE STRUCTURE

Lecture 1
Using the Diaspora to Expand Trade (L169)
Lecture 2
Expanding the Value of the Diaspora (L170)
Lecture 3
The Diaspora Market (L171)
Case Study (C054)
Certificate of Achievement
Engaging with the Diaspora for Trade Login to Sign Up
Course Language
English ‎(en)‎
Next start date
18, November 2024
Time required
4 hours over two weeks
Course fee
Free of charge
Course access
Open for enrolments
Tutor Information

Shaun Lake (Tutor)

YOU WILL BE LEARNING
diaspora trade smes international trade business service diaspora markets export development