Export Sales and Negotiation
This course introduces participants to a number of sales and negotiating tactics, with a focus on preparing them to attend a sales meeting with a potential international client. It begins by introducing the concepts of...
4-DEC-2017 | ENGLISH
Introduction to Corporate Social Responsibility
This course introduces participants to corporate social responsibility (CSR), with a particular focus on its relation to small and medium-sized enterprises (SMEs). It begins by introducing participants to the definitio...
25-SEP-2017 | ENGLISH
Administering the SME Competitiveness Survey
This course teaches participants how to administer ITC's SME Competitiveness Survey (SME CS). It begins with an overview of ITC's definition of SME competitiveness and an explanation of (...)
COURS...
To be announced | ENGLISH
Introduction to Cross-border Contracts
This course introduces the basic features of contracts for the cross-border sale of goods and services, highlighting the importance for internationally active SMEs of using appropriate legal concepts, terms and conditi...
4-DEC-2017 | EN
Introduction to Standards and Sustainability
This course introduces participants to the concepts of standards and sustainability, focusing on voluntary sustainability standards (VSS) and the various ways in which enterprises can approach them.
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9-OCT-2017 | EN
Introduction to Supply Chain Management
This course introduces supply chain management and its importance for businesses in managing the key competencies and trade-offs of their supply chain. The module provides a practical model for positioning purchased an...
4-DEC-2017 | EN
Setting up an Export Marketing Strategy
This course introduces the ways in which export marketing forms a vital component of the export development process. Small enterprises need to craft their messages appropriately, in order to be(...)
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20-NOV-2017 | EN
The Role of Standards in Sustainable Supply Chains
This course introduces participants to the basic concepts of, and business case for, sustainability requirements in supply chains. It reviews the different adjustments required of enterprises to achieve sustainability ...
20-NOV-2017 | EN