Innovating for Success: A Guide for Entrepreneurs

Course description


This course gives aspiring young entrepreneurs a clear understanding of the path of entrepreneurship, the risks and rewards of being an entrepreneur, as well as the business start-up process. Young men and women will benefit from enhancing their entrepreneurial mindset and developing skills to identify and act on opportunities. 

It takes you through the main concepts behind innovation, allowing you to understand how innovation adds value to your business, why it is important to consider it in your strategy, and how to operationalize it. As an entrepreneur, you probably have heard a lot about innovation, especially if you are working with digital technologies. However, Innovation is not only a concept that fits the digital world, it is a process that places the needs of the customer at the centre of any offering.

After completing this course, participants will be able to:

Assess why innovation is important for your business;
Evaluate the elements necessary to create an enabling environment;
Understand the importance of developing an innovation strategy;
Evaluate the resources you need to develop your strategy; and
Determine if HCD is crucial for a successful business.


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Participants who meet the course requirements will receive a Certificate of Completion issued in electronic format.


Module 1
Innovation in Your Enterprise
Module 2
How Innovation is Related to Your Business Strategy
Module 3
Human Centered Design for Business
Final Assessment
Certificate of Achievement
Innovating for Success: A Guide for Entrepreneurs Login to Sign Up
Course Language
English ‎(en)‎
Next start date
16, September 2024
Time required
4 hours over two weeks
Course fee
Free of charge
Course access
Open for enrolment
Tutor Information

Adriana De Oro

entrepreneurship innovation ye! young entrepreneurs business business management start-up