ITC SME Trade Academy - Summary of Agrotourism, Heritage Tours and Backward linkages (examples from Myanmar)

Agrotourism, Heritage Tours and Backward linkages (examples from Myanmar)

Course description

You’ve certainly heard of tourism, culture and agriculture, but have you ever heard of agritourism, backward linkages or how to guide heritage tours in a highly professional way? Take this course to sharpen your knowledge!

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After having completed this course, participants will be able to:

Agritourism: Identify successful agritourism’s components and characteristics, and review best practice in agritourism.

Cultural heritage: Identify what distinguishes a heritage guide from a normal guide, determine the skills, which are needed as a heritage guide and apply the knowledge about how to design an inspiring and diverse tour.

Backward Linkages: Identify what is required in order to engage more local farmers into your local tourism supply linkage and to gain an insight how to set up business linkages between farmers and hotels including how to manage partnerships.

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COURSE CERTIFICATION

Participants who meet the course requirements will receive a Certificate of Completion issued in electronic format.

COURSE STRUCTURE

Module 1 - Heritage Tour Guiding

Module 2 - Myanmar Agritourism

Module 3 - Myanmar Backwards Linkages

Certificate of Achievement - Module 1

Certificate of Achievement - Module 2

Certificate of Achievement - Module 3

YOU WILL BE LEARNING

agritourism heritage travel myanmar tourism backward linkages strenghten business support organizations food and agriculture

Tutor: Nicole Haeusler