Using Virtual Marketplaces for your E-commerce Initiative
This course introduces participants to virtual marketplaces (VMPs), which are a type of e-commerce website on which individual businesses can sell their products or services internationally. It presents the rationale for selling online, showing both the pros and cons of such activities.
4623
After completing this course, participants will be able to:
NOTE:
COURSE CERTIFICATION
COURSE STRUCTURE
Lecture 1
Opportunities Driven by Customer Behaviour [L356]
Lecture 2
Selecting Your VMP [L357]
Lecture 3
Operating a VMP-based Online Store [L358]
Case Study Exercise [C084]
Certificate of Achievement
- Tutor: Annabel Sykes