Using Virtual Marketplaces for your E-commerce Initiative


This course introduces participants to virtual marketplaces (VMPs), which are a type of e-commerce website on which individual businesses can sell their products or services internationally. It begins by presenting the rationale for selling online, presenting both the pros and cons of such activities.

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After completing this course, participants will be able to:

Evaluate the advantages of selling online;
Select the right VMP for their chosen markets and products; and
Prepare the required content and information to operate a VMP-based online store.

NOTE:

We recommend using the latest version of the Chrome or Safari browsers to ensure an optimal experience viewing the lectures.

COURSE CERTIFICATION

Participants who meet the course requirements will receive a Certificate of Completion issued in electronic format.

COURSE STRUCTURE

Lecture 1
Opportunities Driven by Customer Behaviour [L356]
Lecture 2
Selecting Your VMP [L357]
Lecture 3
Operating a VMP-based Online Store [L358]
Case Study Exercise [C084]
Certificate of Achievement
Using Virtual Marketplaces for your E-commerce Initiative Login to Sign Up
Course Language
English ‎(en)‎
Next start date
5, June 2023
Time required
4 hours over 2 weeks
Course fee
Free of charge
Course access
Open for enrolment
Tutor Information

Annabel Sykes

YOU WILL BE LEARNING
competitiveness digital e-commerce internet sme virtual virtual marketplace vmp digital trade and e-commerce